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Analytics overview

See how your shop is doing — sales trends, payment mix, collections, top products, categories and customers — for one shop or all combined, and ask your shop questions in plain language.


Analytics turns your billing into insight: what's selling, how you're paid, who owes you, and where to focus. Pick a period at the top and the whole dashboard updates.

What you'll see

  • Sales Trend — revenue over your chosen period.
  • Payment Mix — how sales split across cash / online / credit.
  • Collections Trend — money you've collected over time.
  • Top Products — your best sellers by revenue.
  • Category Breakdown — revenue by category.
  • Top Customers — who buys most (and who has dues outstanding).

If your website is live, you also get website sections — Order Revenue Trend, Website Top Products and Enquiries Trend.

Ask your shop

Analytics has an "ask your shop" box: type a question in plain language — "how much did I sell last month?", "who owes me money?", "top products this week?" — and get an answer from your real data. It's the quickest way to a number without hunting through charts.

One shop or all shops

On a multi-shop account, analytics is scope-aware:

  • Pick a branch to see just that shop.
  • Use Main for combined figures across all shops, with a shop picker to drill into any one.

So you can compare branches and still inspect a single shop's detail. (See Shop-scoped analytics & marketing.)

Turning insight into action

  • A top category → feature it on your website / a WhatsApp campaign.
  • Rising dues → send collection reminders.
  • Best customers → reward with loyalty or a wish offer.

Because everything is built from your live bills, purchases and payments, the numbers are current — no manual refresh or data prep.

Looking to compare against the wider market? Market analytics (benchmarking) is coming soon.

Frequently asked

What business insights does Storeflea analytics show?

Sales Trend, Payment Mix (cash/online/credit), Collections Trend, Top Products, Category Breakdown and Top Customers (including who has dues) — plus website sections (order revenue, top products, enquiries) if your site is live. Pick a period to update everything; on a multi-shop account you can view one branch or all shops combined.

Can I just ask Storeflea a question about my sales?

Yes. Analytics has an 'ask your shop' box — type a plain-language question like 'how much did I sell last month?' or 'who owes me money?' and it answers from your real data, so you don't have to dig through charts.

Can I compare performance across my shops?

Yes. Use Main for combined analytics across all shops with a shop picker to drill into any single branch, or select a branch to see just its numbers.

See also